The Six Principles of Persuasion
So for me the psychology of persuasion is using one or another of these six principles. They are, for example, reciprocation – where we give something to...
So for me the psychology of persuasion is using one or another of these six principles. They are, for example, reciprocation – where we give something to...
A lot of people under estimate the value of “Customer Retention”, as I call it. As so that really comes down to making sure that your brand is always in their mind...
To get an idea to be repeated and spread you first have to have a really good idea or at least frame it in a way that makes it sound alluring...
Where should a would-be habit master start? When I was reporting my book, The Power of Habit, this question was always...
Who do you think comes first – happy employees, happy customers or happy shareholders? My answer may surprise you coming from a bank CEO, in an industry that has arguably not changed…
It’s a really fine line trying to make sure that on a team you get recognized for your contributions without coming across as arrogant or breathing...
The modern marketplace demands that people possess a wide range of skills. But what core qualities are truly essential to career advancement, regardless of...
The art of saying no is a very, very important thing to master because you really need to say no so that you can stay in your sweet spot and be doing...
Today we live in a post-privacy society. Nothing drives this point home more poignantly than an observation noted in a speech from former IBM head...
Canada’s #1 Leadership Conference: The Art of Leadership returned to Calgary on September 11th featuring six...
When you’re very good at something, or maybe when you’ve done very well at climbing a ladder in one sphere and you become...
Don’t Get Arrogant Approaching the Sochi 2014 Olympic games the Canadian women’s hockey team having previously won three gold medals...
The absolute best advice is that if you’re a recent graduate and you’re trying to figure out where to go is to go to the place that will challenge you...
In the course of my work as a leadership advisor, I work with all kinds of leaders tasked with all kinds of responsibilities and challenges...
Gender equality has come a long way. The milestones are easy to plot out, from voting rights to decreasing barriers for women entering the workforce. Examples of overt discrimination that...