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Volume 7

Anyone who tries to make a distinction between education and entertainment doesn’t know the first thing about either - Marshall McLuhan

Volume 7 Letter From the Editor:

Content with a high degree of both educational and entertainment value is known as edutainment. It is our belief that it is the fine balance of both that triggers change and creates the largest impact for both individuals and their organizations.

When we created The Art Of seven years ago we asked ourselves what it might be like if we were to blend the experience of attending a rock concert with the idea of listening to an Ivy League lecture. Although this sounds like something that would be very difficult to achieve, I believe that we have made steps in the right direction. The perfection of this medium is an ongoing mission.

The educational process and how people engage with learning has changed significantly over the past few years. Understanding how people learn is always on our mind and the questions we are currently exploring include; How a learning environment impacts an individuals engagement with the content, how experts learn and how this is different from non-experts, and what the ideal state of mind is for the consumption of content.

In This Issue

10 Keys To Reinvent Yourself

Jim Fannin

We all evolve. Change is an absolute. Life is about mental, physical and spiritual growth. The more introspection, the faster there is growth. Sometimes we...

Read Article
The Ten (and a half) Commandments of Visual Thinking

Dan Roam

Visual thinking is the future of business problem solving. Using our innate ability to see – both with our eyes and our mind’s eye – gives us entirely new...

Read Article
The Challenger Sale: Taking Control of the Customer Conversation

Matthew Dixon

Ask any sales leader how selling has changed in the past decade, and you’ll hear a lot of answers but only one recurring theme: It’s a lot harder...

Read Article
Leading Change with Influence and Emotional Intelligence

Ed Hennessy

Who’s been a positive influence in your life? What are the qualities and characteristics you would use to describe that person? What kind of impact...

Read Article
Leadership is an Obligation

Vince Molinaro

In 1907, an American engineer named Theodore Cooper was leading a project to build the Quebec Bridge. Once complete, it would be one of the...

Read Article
How do you react to change?

Peter Aceto

“I didn’t realize it would be this exciting around here,” said one employee during a lunch I typically have with team members who are...

Read Article
Be a Better Boss by Friday

Chester Elton

These 3 exercises will help accelerate positive change in your business and in your interactions with your team. In 1839, Charles Goodyear finally...

Read Article
Preach To The Choir

Tom Fishburne

In marketing, one size does not fit all. One size fits none. Many brands try to be all things to all people. General Mills CMO Mark Addicks once commented...

Read Article
How One Person Can Change a Team

Dr. Liane Davey

If you had to name one person on your team at work who needs to change their behavior to make things run more smoothly, who would it be? Is your...

Read Article
Tips for Achieving Tech - Life Balance in Your Career

Randi Zuckerberg

Keep Things in Perspective Sometimes social media can ignite a firestorm, which has devastating, career-ending consequences. But most of the time...

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From Donuts to Dynamics

Rob Adams

How did homemade donuts lead to a passion for innovative marketing and customer engagement technology? Well, that’s a tasty little tale. In 2000, I was...

Read Article
An Astronaut’s Guide to Life on Earth: A Unique Perspective on True Success

Col. Chris Hadfield

“Good morning, Earth.” For more than five months, those were the words Colonel Chris Hadfield used to greet the world via Twitter each day while...

Read Article
The Merits Of Reading A Book

Mitch Joel

What was the last book that you read? I buy new books all day. Literally. I read most of my book on my iPhone using the Kindle, iBooks or Kobo app (but...

Read Article
World’s Greatest Social Media Strategy

Avinash Kaushik

Here’s the standard social media cycle: 1. Get outrageously excited about social. 2. Rush into a social strategy headlong. 3. Lots of tweeting, facebooking...

Read Article
Innovating From Within: The Rise of the Intrapreneur

DJ Kennedy

Entrepreneurship and leadership have a natural correlation. How would entrepreneurs build successful companies without strong leadership...

Read Article
What 'South Park' Can Teach You About Business

Christine Comaford

My favorite South Park episode is called “Gnomes.” Here’s the gist of the story, as I remember it. Tweek’s underpants are being stolen. He has only one pair left...

Read Article
Seeking Help in the Shadow of a Doubt

Adam Grant

We all evolve. Change is an absolute. Life is about mental, physical and spiritual growth. The more introspection, the faster there is growth. Sometimes we...

Read Article
Character Triangle - Strengthen Your Culture

Lorne Rubis

Have you heard statements like this: Why don’t they do something about it? I wish I wouldn’t have to change? Why can’t things be better? Why do salespeople...

Read Article
A Fork In The Road: How Brand Loyalty Can Be Enhanced Or Diminished In The Digital Transition

Martin Hayward

The on-going digitization of everyday life is providing the world of marketing with numerous emerging opportunities to interact with...

Read Article

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Each issue is full of actionable articles from some of today's thought-leaders in marketing, sales, leadership and innovation. We'd love to send you a free digital copy each time a new issue comes out.

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Volume 7

Anyone who tries to make a distinction between education and entertainment doesn’t know the first thing about either - Marshall McLuhan

In This Issue

Never miss another issue!